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How do I design a business card for a double-sided print?

Designing a double-sided business card allows you to maximize the space available for information and branding. At Print Harbour, we assist our clients in creating effective double-sided business cards that make a strong impression. Here’s a step-by-step guide to designing a double-sided business card: 

Determine the Information

Identify the essential information you want to include on your business card. This typically includes your name, job title, company name, contact details (phone, email, website), and your company logo.

Create a Hierarchy

Establish a hierarchy for the information. The most critical details, such as your name and company name, should be prominent. Use font size, weight, and colour to differentiate the importance of each element.

Utilize the Back Side

The back side of your business card offers an opportunity for additional content. Consider adding a brief company slogan, a list of your services, a QR code linked to your website, or a captivating image that complements your brand.

Choose a Layout

Decide on the layout of your business card. You can opt for a vertical or horizontal orientation. Ensure that the design is balanced, and there is enough white space to maintain readability.

Incorporate Brand Elements

Use your brand colours, fonts, and logo consistently on both sides of the card. Consistency in branding reinforces your company’s identity.

Use High-Quality Imagery

If you include images or graphics, make sure they are high-resolution and relevant to your business. Images can enhance the visual appeal of your card.

Consider Finishing Options

Think about finishing options like gloss or matte lamination, spot UV coating, or foil stamping to add texture and visual interest to your business card.

Proofread Thoroughly

Proofread all text to eliminate errors. Typos and inaccuracies can harm your professional image.

Design for Bleed

Ensure that your design includes a bleed area (typically 3mm) to accommodate any slight variations in cutting during the printing process.

Review and Test Print

Before sending your design for printing, review it carefully and consider printing a test card to check for alignment and colours.

Professional Printing

Choose a professional printing service like Print Harbour to ensure the highest print quality and accurate colour reproduction.

Select Paper Stock

Choose the paper stock that complements your design and reflects your brand’s image. Consider factors like thickness and texture.

Proof and Final Print

Request a proof from the printing service to verify that the final product matches your expectations. Once satisfied, proceed with the final print run.

At Print Harbour, we understand the importance of a well-designed business card in leaving a lasting impression on clients and contacts. Our team is here to assist you in creating a double-sided business card that effectively communicates your brand and information. Contact us to get started on your double-sided business card design and printing project.